Tuesday, March 16, 2010

The Rise of the Geeks


Is it me or have Geeks become the new new cool?

Geeks are making their mark in the marketing arena. Since marketing has gone online in the form of websites and social media the need for geek inclusion in marketing implementation plans and even creation of marketing plans has sky rocketed.

Highly skilled techy geeks are now advising businesses on how to increase website visits, how to install social media plugins like Sociable (www.push.cx/sociable) on your website and advising peeps on what the best blogging software is.

The more time I spend online the more I see geeks flaunting their geekiness. There are 47,922 Twitter profiles with the work "geek" in them.

One definition of a geek is "An expert in a technical field, particularly to do with computers."

Online presence and maintenance can be challenging - so if you know a geek that gets the stuff you don't - treat them well, they are the new cool.

Cheers to all the geeks out there - this is your time.

SBK (Shannon) contact me: sbk@mondaymarketingtools.com
Photo By Scott Prince www.inthepitchblack.com

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